It’s difficult to increase traffic to your website with so many websites popping up online. Being listed at the top of Google search engine results is the best reward. Inbound links are essential for Search Engine Optimization (SEO). These inbound links, also known as link building are essential to a successful SEO strategy.
- Finding replaceable links
- Learning curve: 2 hours, including tool learning
- 50% Success Rate
This is a time-consuming process with a low success rate. If you believe your content is superior to others, you should try it.
If they feel that your article is better than the one they have, they will most likely replace it with yours. However, even if you try to hijack a link in a sponsored article, your success rate is not high.
Your brand name should be included on all pages of your website. This includes pages that include highly-searched keywords. Make embeddable infographics with branded anchor text and link them to your website. Your website should be submitted to business directories. You can use your brand name for anchor text. However, each submission should have a unique description.
Blogging is another great way to grow your brand. Submit guest blogs to different websites and use your brand’s links as your author bio. Interviews are one of the most powerful branding tools. Make sure to grab every opportunity to interview. Ask websites for your brand name in the title of the interview. At Quality Guest Post, you can get best websites to post your guest blogs.
You don’t have to just post about your brand and new product/service on social media. Instead, reach out to your target audience and ask questions. Respond to their queries using social media. Keep your tone casual and friendly, and engage as much as possible with the target audience.
Link building is only possible with high-quality content. Your website should only contain high-quality, original content. This will increase your chances of generating quality links. Give your website a spring cleaning and get rid of any outdated information. Make sure you remove all links that point back to your website.
Your website should not be on the first page in search engine results. 75% of users won’t scroll past the first page. Use relevant keywords and links to increase your online visibility. A survey found that 20% of Google’s monthly searches focus on local businesses, and 46% are for information about products and services.
Strong networks have a direct SEO benefit and help you rank higher. You must ensure that your links to your website are relevant in this post-Penguin age. Quality is key.
Network building is easier when you find a blogger. Bloggers have a niche audience. You can find bloggers who write about your niche and you will have a pool of potential buyers. Instead of asking bloggers to promote your products, you should establish a relationship with them by inviting them to discuss your niche. They could be introduced to your brand and offered discounts or freebies for their readers. Provide information about your products to them.
Broken link building
In broken link building, you’ll be replacing dead links or links that redirect to 404 error pages in your target sites with working links. This method works well because it actually helps other sites.
Having broken links will hurt a site’s ranking because search engines hate them. You’ll be doing other webmasters favors by pointing out that they have a broken link and replacing it with a live link.
You can use tools such as the Chrome extension, and Broken Link Checker. You can find broken links on a webpage much easier using this. This is also helpful especially when a page has too many links. Another good tip would be going for sites and pages with many links. More links will have a greater chance of finding broken links. You should also look at broken links to your site.
Sponsorships are a way to pay money and get a link. Sponsorships should only be for causes you are passionate about. For link building, guest posting on blogs is an option.
While your website won’t be at the top of Google searches results in an instant, it will rise if you use the right combination and strategies regularly.